Hi I’m Donna, a product designer, passionate about meaningful designs made truly for the user

Encouraging donations & increasing awareness of company initiatives through point allocation feature

Enhancing parent’s experience of renting children’s clothes through feature definition & streamlining content

Bringing Traditional Chinese Medicine to the modern consumer

South Mountain - coming soon

Technical Capabilities

Competitor & User research

Heuristic analysis

Affinity mapping

Journey mapping

Task analysis

Persona creation

User flows

Usability testing

Ideation

Information architecture

Usability testing

Concept sketches

Wireframing

Prototyping

Interaction design

About me

With a diverse digital background and extensive experience in e-commerce operations at GUCCI, I am passionate about optimising experiences and advocating for the user.

I bring the same curiosity about human needs to my designs, ensuring they truly prioritise the user’s experience through research rather than opinion.

Outside of design, I love looking for new Tiktok recipes trends, Marie Kondo-ing my wardrobe, and having staring competitions with my dog, Louis.